Services

Strategy

THE RIGHT POSITIONING IN THE
MARKET MATTERS

At MBB, every relationship and project begins by getting up close and personal with your brand. We immerse ourselves in your culture, process, and business. We get to know your challenges. Understand your objectives. Dig into the consumer’s mind and the cultural factors that create relevance. Audit the competition. Look at the data. Then we build a comprehensive strategy around it to capitalize on opportunities.

At MBB, strategy doesn’t live in a silo – we have strategic thinkers across all departments. It’s truly a collaborative process, not just with our internal teams, but with our client partners. Here are just a few of the things we do for the clients we serve.

RESEARCH

From brand audits to stakeholder interviews, we put in the up-front work to glean consumer-centric insights.

POSITION

Brand positioning. Persona development. Messaging pillars. We’ll work to carve out a space in the category that is unique for your brand.

PLAN

We’ll work as an extension of your team to put a marketing plan in place that makes an impact in your bottom line.

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