![Woman serving muffins on Chinet Classic plate](https://mbbagency.com/wp-content/uploads/2023/11/CHINET_BOOKCLUB-199-scaled.jpg)
Chinet
BRAND STRATEGY
PHOTOGRAPHY
CAMPAIGN DEVELOPMENT
DESIGN
SOCIAL MEDIA
VIDEO
MOTION DESIGN
Creating categorical distinction is a challenge. In the disposable tableware aisle, that challenge grows exponentially. In an effort to stand out in the hearts and minds of consumers, the Chinet® brand went through a comprehensive repositioning effort—pushing beyond just product benefits to champion the brand as the get-together go-to.
![MyChinet Printed post card](https://mbbagency.com/wp-content/uploads/2024/04/MyChinet-Web-ready-images_Print-1.jpg)
![MyChinet Printed Invite Cards](https://mbbagency.com/wp-content/uploads/2024/04/MyChinet-Web-ready-images_Ivites-1.jpg)