QTS Data Centers

Lead Generation Campaign

Redefining what it means to be a data center

The challenge

QTS Data Centers provide innovative solutions that meet the needs of customers today and well into tomorrow. They needed messaging and a look that embraced their bold take on IT in order to penetrate the market.

CLIENT
QTS Data Centers

SERVICES
Campaign Development
Media Planning & Buying
Design
Motion Design
Social Media

Taking the lead

Working alongside QTS, MBB took a fresh look at the current brand. Once we established the brand strategy and messaging, we went to work on a lead generation campaign to support their well-established sales team.

Software Defined Data Center Video

The next step

With qualified leads in the door, MBB turned our attention to implementing a solid lead nurture program, as well as growing brand awareness with paid social, digital display, and email marketing.