People Over Patients Campaign

Seeing the person, not the patient

No one understands a patient’s view of dentistry more than ImmediaDent. To communicate their people-first approach to dental care, we launched a campaign that recognizes and forgives all the reasons people skip their dental appointments — and invites them to make an appointment on their own time at a place where they’ll be treated like a person, not a patient.


Campaign Development
Brand Strategy
Branding & Identity
Media Strategy
Media Planning & Buying
Motion Design

Brand Anthem

With this campaign came an opportunity to evolve ImmediaDent’s branding toward a friendlier, more welcoming image. Our icon both represents the dental work that ImmediaDent is known for and furthers the campaign’s connections between their providers and the people they help.

Case Study

CHI Health

Celebrating the Good in Healthcare VIEW Case Study
Featured Work

St. Joseph Medical Center

Emergency Department Campaign VIEW Featured Work
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