ImmediaDent

People Over Patients Campaign

Seeing the person, not the patient

No one understands a patient’s view of dentistry more than ImmediaDent. To communicate their people-first approach to dental care, we launched a campaign that recognizes and forgives all the reasons people skip their dental appointments — and invites them to make an appointment on their own time at a place where they’ll be treated like a person, not a patient.

CLIENT
ImmediaDent

SERVICES
Campaign Development
Brand Strategy
Branding & Identity
Design
Media Strategy
Media Planning & Buying
Motion Design

Brand Anthem

With this campaign came an opportunity to evolve ImmediaDent’s branding toward a friendlier, more welcoming image. Our icon both represents the dental work that ImmediaDent is known for and furthers the campaign’s connections between their providers and the people they help.

Case Study

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